Oasis fans told they can sue Ticketmaster over dynamic pricing following formal complaints

Oasis fans who were upset by the band’s dynamic pricing strategy over the weekend when trying to get tickets for its 2025 tour dates may be able to sue Ticketmaster for damages.

For the first time in years, Noel and Liam Gallagher will be sharing the stage, and many Oasis fans have already protested to the Advertising Standards Authority (ASA) over the spike in ticket prices.

The tickets were on sale on Saturday and sold out swiftly. Many fans who tried to purchase them reported experiencing computer difficulties or lengthy online waits; others even got thrown out of line after being identified as bots.

Amidst the frustration, those fans who managed to get through were shocked to discover that ticket prices had skyrocketed due to Ticketmaster’s dynamic pricing policy.

Initially, general admission tickets were priced around £148, but as demand surged, so did the prices, with some tickets reportedly reaching as high as £355 or more.

There is now speculation that the vendor may have broken consumer law by using this pricing model.

The government, competition watchdogs, and EU regulators are now all lining up to investigate the fiasco surrounding ticket sales to the band’s upcoming reunion dates.

Richard Pike, a partner at Fieldfisher, told The Telegraph that disgruntled fans may have a legitimate case against the ticket retailer.

He said: ‘They’d have to bring a High Court claim… In terms of the merits of action, I think there are arguments there… I wasn’t expecting there to be this dynamic pricing. It only became apparent after I’d been on the phone for quite some time already.’

Many fans encountered Ticket Master error messages

The backlash intensified when it was revealed that the extra revenue generated from these inflated prices would go directly to the band.

Fans were quick to express their outrage, especially after the Gallagher brothers had previously spoken out against ticket touts and inflated prices in secondary markets.

As the backlash grew, the Advertising Standards Authority (ASA) was flooded with complaints.

Over 700 fans have since lodged formal grievances against Ticketmaster, accusing the company of making ‘misleading claims about availability and pricing’ in their advertisements for the Oasis shows.

A spokesperson for the ASA confirmed they are ‘carefully assessing these complaints’ but have not yet launched a formal investigation.

Fans grew frustrated with servers

The controversy has caught the attention of Culture Secretary Lisa Nandy, who expressed her concern over the situation and called for a review into dynamic pricing and secondary ticket sales.

‘After the incredible news of Oasis’s return, it’s depressing to see vastly inflated prices excluding ordinary fans from having a chance of enjoying their favorite band live,’ Nandy said. ‘This government is committed to putting fans back at the heart of music.’

Nandy’s comments have amplified the ongoing debate over the fairness of dynamic pricing.

It’s a system that frequently infuriates concert-goers as they’re prevented from seeing their favourite artists in concert, from Beyoncé to Harry Styles.

The controversy also led Twickets, the official resale partner for Oasis’s gigs, to backtrack on their policy following criticism over the fees applied to resold tickets.

Initially, Twickets had promised that tickets would not be sold for more than face value plus booking fees, but many fans found themselves paying significantly more due to additional fees.

Oasis has not addressed the controversy, with the only update coming from their official X account at 7pm on Saturday night, which said: ‘Oasis Live ‘25 UK and Ireland tickets have now SOLD OUT.’

They added: ‘Please be aware of counterfeit and void tickets appearing on the secondary market.

‘Tickets can ONLY be resold, at face value, via @TicketmasterUK and @Twickets.’

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