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Kenya’s OkHi expands to Nigeria as new market
Kenya’s OkHi has joined a list of African startups seeking to tap into Nigeria’s huge market size of 206 million people, according to new stats confirmed by population censorship authority. The decision to expand comes with support funding from Fintech king, Interswitch.
According to press, OkHi and Interswitch, through the partnership and investment, will look to tackle a problem that costs Nigerian businesses an estimated US$2 billion a year in the lack of postal addressing infrastructure.
Six years ago, OkHi was co-founded by Timbo Drayson, who while at Google led the launch of Google Maps across emerging markets and built Chromecast. Today, the Nairobi-based OkHi has developed technology that enables any business to collect an accurate address from their customer, verify it, and navigate to it.
Industry insights revealed that aside from capital, Interswitch is also OkHi’s key strategic partner for its Nigerian expansion. It must be noted, however, that the launch in Nigeria followed OkHi’s success in Kenya, where OkHi is reducing cost of delivery by 20 per cent and delivery times by 40 per cent.
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