Connect with us
X
Categories:

Technology

MTN Group Becomes Most Valuable African Brand, Worthing US$3.3bn

All Naija Entertainment

Published

on

MTN Office

MTN Group is pleased to announce that it has been named the most valuable African brand in the Brand Finance Africa 150 2020 ranking, which ascribes a brand value of US$3.3 billion to MTN.

Download & Install The New ANE Android App To Your Device
Hello!! Have you heard about the deadly virus called Coronavirus? No? See What It Is & How To Prevent It Here. Also Stay Connected & Get Latest Updates On Coronavirus Here. Please be safe! We LOVE You.


Brand value is the net economic benefit that a brand owner would achieve by licensing the brand in the open market.

In its survey, Brand Finance said: “Over the last year, Africa’s largest mobile operator has celebrated solid profits and impressive subscriber growth.”

The survey assessed the impact of COVID-19 on the enterprise value of all brands in its survey, compared to their values on 1 January 2020. It categorised the telecoms sector as ‘limited impact’, which it said meant “minimal brand value loss or potential brand value growth”. This was due to the increasingly important role that mobile operators have played in keeping people connected in the time of the pandemic.

In July, Brand Finance named MTN Group the most valuable South African brand, a result of the group’s focus on improving the customer experience for subscribers, as well as uniting 19 000 employees around a shared belief, which is that everyone deserves the benefits of a modern connected life.


Get More Stories Like This On: Facebook: @AllNaijaEntertainment, Twitter: @AllNaijaEntertainment
Reach us on WhatsApp via: +2348104471989

Don’t Miss!

Join "ANE sabi" clique

Don't miss a thing, get ogbonge ANE latest updates to fuel your conversation daily.





Latest Exchange Rate

Donate To ANE!


Mind buying a coffee to support us here at All Naija Entertainment?. Yes?

Donate Now
Angry mob attacks The Nations Newspaper building
News9 hours ago

Angry mob attacks The Nations Newspaper building, on fire [VIDEO]

Babajide Sanwo-Olu
News17 hours ago

#EndSARS: No fatality at Lekki toll gate – Sanwo-Olu

Femi Adesina
News17 hours ago

#EndSARS: Presidency breaks silence, appeals for calm across Nigeria

Babajide Sanwo Olu
News17 hours ago

BREAKING: Sanwo-Olu extends Lagos curfew by 72 hours

THE UNBREAKABLE VIRGIN
Stories17 hours ago

[STORY] THE UNBREAKABLE VIRGIN (Episode 26)

THE UNBREAKABLE VIRGIN
Stories17 hours ago

[STORY] THE UNBREAKABLE VIRGIN (Episode 25)

Tinubu
News17 hours ago

#EndSARS: Tinubu deny owning Lekki Toll Gate, slams Army for using live bullets on protesters

News18 hours ago

#EndSars – BRT Bus Terminal On Fire In Lagos [VIDEO]

TVC On fire
News18 hours ago

BREAKING: TVC News on fire [Video]

Angry mob sets BRT buses on fire in Lagos
News18 hours ago

Angry mob sets BRT buses on fire in Lagos [VIDEO]

Bola Tinubu
News20 hours ago

Bola Tinubu breaks silence on sponsoring Lekki Toll Gate Massacre

Sports20 hours ago

UEFA Champions League: Leo Messi sets new record in 5-1 win over Ferencvaros

Paul Pogba
Sports20 hours ago

Champions League: Why I dropped Pogba for 2-1 win at PSG – Ole Gunnar Solskjaer reveals

Buhari
News20 hours ago

#EndSARS: HURIWA tell US, EU, Canada told to place sanctions on Buhari govt over Lekki killings

Sanwo-Olu visits victims, gives details on protesters shot
News20 hours ago

Lekki Killing: Sanwo-Olu visits victims, gives details on #EndSARS protesters shot [Photos]

Marc-André ter Stegen
Sports20 hours ago

Barcelona renew Pique, De Jong, Lenglet, Ter Stegen contracts

Rihanna
Entertainment20 hours ago

Lekki Shooting: My heart is broken for Nigeria – Rihanna

New Nicki Minaj Photo
Entertainment20 hours ago

Lekki Toll Gate shooting: Nicki Minaj salutes Nigerian heroes

Odion Ighalo
News20 hours ago

Lekki Killing: “I am ashamed of Nigerian Govt” – Ighalo attacks FG [Video]

Ansu Fati
Sports1 day ago

Barcelona’s Ansu Fati, González López set new UEFA Champions League record, flogs Ferencvaros

ANE Billboard Hots!



Join "ANE sabi" clique

Don't miss a thing, get ogbonge ANE latest updates to fuel your conversation daily.





Copyright © All Naija Entertainment.

css.php